Viveat Susan Pinto &Amp; Mansi Taneja

Stories by Viveat Susan Pinto &Amp; Mansi Taneja

Get real: Is the new ad mantra

Get real: Is the new ad mantra

Rediff.com   24 Jan 2011

"Instead of plastic faces, which appear artificial, why not use real people?" asks K V Sridhar, national creative director at ad agency Leo Burnett India. "They are compelling brand ambassadors, who can lend an air of authenticity to the communication exercise."

'We hope to maintain the growth momentum'

'We hope to maintain the growth momentum'

Rediff.com   24 Jan 2011

"Both domestic and international business grew well this quarter. Growth in net sales of the domestic business was close to 50 per cent, while the international business saw nearly a three-fold growth during the same period. Our international acquisitions have played a role in helping us register good numbers this quarter."

Sam Pitroda favours auction of spectrum

Sam Pitroda favours auction of spectrum

Rediff.com   18 Jan 2011

"There has to be a transparent mechanism, where equal treatment is meted out to all. the 3G spectrum auction last year has shown that auction of spectrum is the best way forward," Pitroda said.

India Post to now provide bar-coded parcel boxes

India Post to now provide bar-coded parcel boxes

Rediff.com   17 Jan 2011

Soon, worry no more on having to buy boxes from elsewhere for sending domestic or international parcels through Indian post offices.

Panel for new telecom policy

Panel for new telecom policy

Rediff.com   13 Jan 2011

The Department of Telecommunications (DoT) will finalise its internal view on the Telecom Regulatory Authority of India (Trai's) recommendations, which was given in May last year, on mergers and acquisitions, spectrum allocation, spectrum sharing and other licencing aspects by the end of this month, a senior official from the department said.

Telcordia gets conditional nod for MNP rollout

Telcordia gets conditional nod for MNP rollout

Rediff.com   12 Jan 2011

A senior official from the department of telecommunications (DoT) confirmed that Telcordia has been given 'conditional clearance' by the ministry of home affairs and MNP will be launched on January 20.

V.I.P, Samsonite to foray into handbags for women

V.I.P, Samsonite to foray into handbags for women

Rediff.com   6 Jan 2011

The Rs 1,500-crore (Rs 15 billion) ladies handbag market will see some major action this year, with luggage makers V.I.P and Samsonite contemplating entry soon.

Bypassing you, products to reach your brain

Bypassing you, products to reach your brain

Rediff.com   6 Jan 2011

Market research based on interviews or questionnaires to understand the consumer mind will soon become pass.

Kraft's liability on Cadbury buy limited

Kraft's liability on Cadbury buy limited

Rediff.com   6 Jan 2011

"Kraft's acquisition of Cadbury is a global acquisition, where some value is attributable to India. This is different from Vodafone, where the transfer of a single share of the offshore company by Hutch resulted in the Indian business getting transferred to Vodafone," said Pranay Bhatia, associate partner at legal firm Economic Laws Practice.

DoT may put Pitroda Panel report in cold storage

DoT may put Pitroda Panel report in cold storage

Rediff.com   31 Dec 2010

Key proposals not feasible for BSNL, says telecom official.

Consumer durable firms step up investments

Consumer durable firms step up investments

Rediff.com   9 Dec 2010

Consumer durable companies are stepping up investments in production and distribution to cash in on the demand the industry is witnessing. According to a recent report by research agency Crisil, the Rs 25,000-crore consumer durable industry is slated to grow at a rate of 17-18 per cent over the next five years, to touch Rs 60,000 crore.

RCom, Tata get more GSM customers than CDMA

RCom, Tata get more GSM customers than CDMA

Rediff.com   8 Dec 2010

According to data from the Telecom Regulatory Authoroty of India, the total number of GSM subscribers of RCom at the end of September was 41.2 million, while the CDMA base was 55.28 million.

'Respect the National Anthem' DoT

'Respect the National Anthem' DoT

Rediff.com   30 Nov 2010

The department of telecommunications (DoT) has pulled up mobile service providers for offering the National Anthem as a ringback tone.In a notice to all telecom service providers, the department said this was a breach of the Prevention of Insults to National Honour Act, 1971, and executive instructions relating to the anthem.

Centre dissatisfied with BlackBerry solution

Centre dissatisfied with BlackBerry solution

Rediff.com   23 Nov 2010

The ministry of home affairs has expressed its dissatisfaction over the BlackBerry email and web browsing interception solution offered by service providers saying that the mechanism was not user friendly.

DoT to examine CAG report

DoT to examine CAG report

Rediff.com   18 Nov 2010

The department of telecommunications (DoT) will soon start looking into the issue of ineligibility of recent licensees such as Unitech, Loop and Datacom, in the wake of the Comptroller and Auditor-General's scathing report. And, take action, if it thinks it is required.

Unique ID will help remove loopholes: Pilot

Unique ID will help remove loopholes: Pilot

Rediff.com   17 Nov 2010

The government plans to issue UID numbers to 600 million people by 2014.

Halt BSNL's GSM tender: Ericsson to DoT

Halt BSNL's GSM tender: Ericsson to DoT

Rediff.com   16 Nov 2010

BSNL had earlier cancelled its tender for 5.5 million GSM lines and called for bids again after revising the guidelines, following an amendment in the licence conditions for security purposes.

Dabur to seal personal care buy in US soon

Dabur to seal personal care buy in US soon

Rediff.com   15 Nov 2010

Dabur is in advanced negotiations with the US company, and is likely to close the deal shortly. The deal size is in the region of Rs 500 crore.

Diwali: Consumer durables firms to see high sales

Diwali: Consumer durables firms to see high sales

Rediff.com   2 Nov 2010

This festive season is expected to be a happy one for consumer durables companies, with most expecting to clock a sales growth of 40 per cent - double the amount achieved last year.

Number portability put off once again

Number portability put off once again

Rediff.com   25 Oct 2010

Communications Minister A Raja's promise to let people switch their mobile service operators while retaining their telephone number has got delayed once again - the deadline for the implementation of mobile number portability has been postponed from October 31 to December 20.